That is the highest score achieved in any campaign the bank has done since it began measuring the metric. Ant & Dec as PJ and Duncan in Byker Grove. Were not Nike, were not Apple, so seeing that score is almost unprecedented in our industry.. Martin Lewis skewers Andrew Bridgen over Priti Patels migrant plan, Paul Gambaccini rages at Victoria Derbyshire in BBC row, Michael Schumachers wife in tears as she gives heartbreaking update, Buck Fizzs Jay Aston slams 'friends' she lost over Brexit vote, Naga Munchetty despairs as BBC weatherman recalls 'sad' childhood. Santander UK plc. Perhaps Peter Sutcliffe had already turned them down?. He enthuses: "Lets be honest, no one really likes bills, but origami bills - well thats more like it.". Anyone notice how Freeview have muted out any mention of Colin calling the other alien character a queen, presumably for obvious reasons. This time the boys are on a mission to help customers spot scams before they fall victim to them. Ant and Decs adverts are absolute rubbish you cant take anything they do seriously I switch them off what a waste of Santanders money to pay for them please get rid of them permanently. We also have several accounts with them. Parker says the marketing team wasnt apprehensive about replicating the success of the first ads, instead arguing its only challenge was to ensure the second instalment stayed fresh. Only just transferred from Bank of Ireland to Santander. In the ad, CEO Dec has an. Love this, love the lads. - to act as brand ambassadors for the bank, with the Geordie duo set to star in its forthcoming mortgage advertising campaign, launching on 3 June. Ant & Dec Santander Adverts x.antanddec 151 subscribers Subscribe 59 Share 3.3K views 2 years ago i decided to make a compilation of all of the adverts Ant and Dec have done for. The advert follows a man, played by Ant and Dec, who is on a mission to save money and get the most out of his finances. The duo also introduce their new high-tech mortgage robot, Stan the Smartbot, whose job it is to predict the future of mortgages. Ant and Dec are expected to reprise their beloved PJ and Duncan roles in an ad campaign that's set to be a flashback to the nineties. www.santander.co.uk. WHY did it take you 24hrs to inform me.According to security department is going to take one to two weeks to look into this, and that i might not get the money back. How are brands celebrating the coronation of King Charles III? It was one of those ideas that you keep parking for good reason, but keeps coming back, more powerful than before. To the Idiot or Kamikaze Board of Santander who approved this what lessons were learned from the feedback of this one and time to dump that pair of F wits . All rights reserved. Alphanet Website Design Agency. The campaign, 'Stop! Leave us a comment on our Facebook page @EntertainmentDailyFix and let us know. Dan Sherwood, director of marketing at Santander, said: "Seasoned banking CEOs, Ant and Dec, are back on our screens. Ant And Dec Santander Advert Cast. The campaign, which features Ant & Decs own bank Antandec a play on the name Santander will focus on how Santander helps customers realise their aspirations, in a light-hearted and engaging way. If we can get people to hear the words Scammer time and pause when theyre about to part with money or personal details then hopefully we can help thwart more of these criminals, Santander UK director of marketing, Dan Sherwood said. Nothing else stood a chance.". The agreement means they will be paid the sum to host Britain's Got Talent, I'm A. The campaign is set to run across digital display, video on demand, online video, cinema, TV, social, outdoor digital screens, radio and the banks owned channels, including its branches and the Santander UK website. This field is for validation purposes and should be left unchanged. I would never bank with you whiles these Muppets keep advertising,do they not have enough money. The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user. The man travels across the country looking for ways to save money, and he meets up with Ant and Dec along the way. Registered Office: 2 Triton Square, Regent's Place, London, NW1 3AN, United Kingdom. With a host of retailers returning their attention to physical retail, finding new formats that entice consumers could be key to growth. We look forward to working closely with them over the years to come., Ant & Dec added: Were really excited to be partnering with Santander. Your email address will not be published. The duo, Ant and Dec, have recently been seen in a Santander advert, and with it, they have earned a large paycheck. The campaign was developed with support by ENGINE and Carat has planned a fully integrated media approach. Some customers have even threatened to leave. Santander Commercial Cast: Meet the Actors The Santander commercial cast features a diverse group of actors of all ages, backgrounds, and ethnicities. He says: Its about keeping it interesting and we want people to enjoy these ads. Banco Santander made attributable profit of EUR 7,810 million in 2018, an increase of 18% compared to the previous year. Meet the Cast of the Santander Commercial. Do we love Ant and Dec? Lets be honest, no one really likes bills, but origami bills - well thats more like it. That has led to its highest increase in full mortgage applications in a decade. What a waste of money, it did not stop scammers taken money out off my account on the 16th October2022. This is a great example of a brand that is not only purpose-driven but also has large-scale intent.. The Santander commercial has an amazing cast of well-known actors and actresses. The campaign, which launched in June 2019, sees celebrities Ant McPartlin and Declan Donnelly launching a copycat bank. Id encourage anyone with young family members to download the Numbers Game learning packs and to tell friends and family to do the same., Ant and Dec stage press conference to set record straight on rip-off Santander branding. Santander claims that figure is unprecedented in the banking industry. Its the future., Ant then chimes in: We live in the future, man!, Read more: Ant and Dec fans fuming as BAFTA organisers put their seats wrong way round. Required fields are marked *. Another campaign featuring brand regulars Ant and Dec sees Santander took the top spot with biggest rise in its Ad Awareness score of any brand in the UK this month. Made By Dyslexia ad asks AI to think like famous dyslexic thinkers, Scream if you want to go faster: Lovehoney celebrates Masturbation May, Bottled: Brewdog and Paddy Power join forces to rub salt into Arsenals wounds, Tesco Mobiles trusty trolley returns to save the day once again in playful BBH spot, Disney and Spotify collaborate to promote Disney+. A specially-created TikTok campaign featuring Ant and Dec and five influencers using a scammer pants filter will launch next week. https://r.search.yahoo.com/_ylt=AwrIAX6nxVJj3f4AGUl3Bwx, Ocean Outdoor UK hires new marketing director, Cat-vertising: 5 purr-fect cat ads that will leave you feline fine, Royal Mail challenges myths and misperceptions around the sustainability of mail, Bear Grylls joins forces with Jack Wolfskin, Nissan unveils star-studded content series Electric Away Days, Channel 4 and Spotify team up to offer music fans personalised recommendations. Scammer Time! sees the famous duo perform a humorous rendition of MCs Hammers U Cant Touch This, replacing the catch phrase Hammer Time with Scammer Time. Dan Sherwood, director of marketing at Santander, said: "Seasoned banking CEOs, Ant and Dec are back on our screens. Jane McDonald wows in swimsuit picture as she makes TV announcement to fans, Strictlys Giovanni Pernice admits hes so proud over huge achievement: Moments like this I will always treasure, Michelle Keegan unveils very drastic makeover in Bank Holiday snap, Pregnant Strictly star Janette Manrara shares stunning pics from babymoon with Aljaz as she plans to return as family of three, Im A Celebrity star Helen Flanagan reveals parenting struggle as she snaps at kids, Strictly Come Dancing pro confides in co-star about becoming a first-time dad, Emmerdale spoilers: First look at all-new pics for May 8-12, EastEnders spoilers: First look at all-new pics for May 8-12, Coronation Street spoilers: First look at all-new pics for May 8-12, Im A Celebrity star Jordan Banjo shares sweet moment his kids meet their new baby brother. On Quality, when the campaign launched it was second behind just Nationwide in a list of bank brands. 2024 dynasty rookie rankings / athletes having heart attacks 2021 / questions to ask oneness pentecostal believers; It launches on Monday 3 June and the. Keith Moor, Santander's chief marketing officer, said: "We are thrilled to have Ant & Dec on board at this very exciting time for Santander UK. However, YouGov BrandIndex shows that there is still some work to do on consumer perceptions. To receive more marketing news just like this subscribe to our FREE daily newsletter. Ant and Dec have earned a reported 4 million for their latest Santander ad campaign. Sign up for our daily update to get all the latest marketing news, trends, analysis and opinion direct to your inbox. The overall takeout being Stop and think. The commercial was created to highlight Santander's real-life commitment to helping customers feel better about household bills by giving cashback every month with their 1l2l3 current accounts. Authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority. A multi-year partnership, the campaign will utilise the banks comprehensive research into its customers to help bring to life the products and services that answer genuine customer needs, while using the comical bank of Antandec and its somewhat less practical product solutions, as an amusing counterpoint. Scammer Time' was published in United Kingdom in October, 2022. Ant and Dec admit they nearly split last year, Ant and Dec fans fuming as BAFTA organisers put their seats wrong way round, Jamie Oliver shares emotional tribute following sad death: I cant believe Im writing this, Richard Madeley reveals wife Judy is sleeping in spare room as he thanks GMB viewers for advice, Im A Celebrity South Africa viewers share same theory as new arrivals announced. We are not impressed. . That is the highest score achieved in any campaign the bank has done since it began measuring the metric. Ant and Dec's hilarious series of adverts for banking giant Santander have continued SWNS Digital 1.18K subscribers Subscribe 44 Share 6.5K views 1 year ago Ant and Dec's hilarious series. Meet the Cast of the Santander Commercial. During September, Santander achieved the highest uplift in Ad Awareness of any brand in the UK with a +12.1 rise. Santander announces Ant & Dec as new brand ambassadors, Santander UK Global Structured Solutions Programme, Santander UK Notes and Certificates Programme, Santander UK Structured Note and Certificate Programme. Colleagues will be invited to access a dedicated microsite, where they will be able to watch a preview of the adverts and see behind-the-scenes footage, as well as share the campaign across their social media channels. This advert is literally showing its a joke to them. Genuinely hate this advert. Vote for the campaign below in The Drums Creative Works. Also Santander and Ant and Dec dont care what you think, said another. Thats a whole different bank. Despite the shenanigans on display, the campaign supports a more serious anti-fraud message, backing Take Five an organisation that straightforward, impartial advice to help tackle banking fraud. Listen to article The line 'Hammer time' changed to 'Scammer time.' The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes. In a Santander-first, colleagues will be invited to join Ant & Dec and take on the role of brand ambassadors themselves, activating the campaign on social media before the first advert airs on TV. more. Its @antanddec off the telly. Home of the Daily and Sunday Express. At 31 December 2018, the bank has c23,800 employees. Santander UK has agreed a deal with the nation's favourites Ant & Dec - presenters of Ant & Dec's Saturday Night Takeaway, Britain's Got Talent and I'm a Celebrity. Reading some of the comments on here are childish. Launching 3 June, the campaign sees the pair rip off the Santander branding and pontificate about their brand values and customer propositions. Your email address will not be published. They then unveil the name of their bank, Antandec, before explaining that they keep their team motivated with free biscuits. Banking scams cause untold damage and misery, even suicides. Prince Harry to use coronation trip to his advantage when he returns to the States? However, it now sits fourth having seen its score decline by 4.4 points to 10.9. Best wishes, a Santander customer., Another tweeted: This is taking the pee, isnt it. Its overall brand affinity score, which includes a number of metric such as spontaneous ad awareness and ad recall, also increased by three percentage points last year, making it second in brand love in the banking sector, according to Santander. Santander and the flame logo are registered trademarks. I will be going to local Santander. You can check this on the Financial Services Register by visiting the FCAs websitewww.fca.org.uk/register. Ant and Dec are reported to have signed a 40million, three-year deal with ITV earlier this year. The ads have also provided commercial success, with Santandars overall score for mortgage preference increasing from 19% to 25% following the campaign launch. DIGITAL SPY, PART OF THE HEARST UK ENTERTAINMENT NETWORK. As for all the moaning [bleeps] saying @antanddec have sold out, get a grip on reality! wrote one telly fan, adding: We need a bit of humour in our lives. Good morning and welcome to Marketing Weeks round-up of the news that matters in the marketing world today. The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network. Xeim Limited, Registered in England and Wales with number 05243851 Registered Number 2294747. He must be having some sort of competition with the Flash poodle. They presented us with a really fun creative which we couldnt resist, who would say no to having their own bank brought to life?! 4 min. Little do they know that pesky other red bank has got there first. As if they eat Maccies. Theyre attempting to teach children money confidence this time; however, theyve not quite got it right. #BankofAntandec https://t.co/eUq5iEoHBF pic.twitter.com/xdksw5cKjL, Santander UK (@santanderuk) June 3, 2019, Read more: Ant and Dec admit they nearly split last year, Taking to Twitter, one angry customer wrote: This morning I am seriously contemplating changing banks. Santanders outgoing CMO Keith Moor is a self-confessed extrovert and naturally inquisitive, but there are certain questions he wishes hed asked as a junior marketer which might have helped him achieve balance earlier in his career. Santander really must get rid of them for good. The partnership was facilitated by leading talent agency YMU Group. New Nationwide advert with the three women talking your not the only one, its the voice of the main speaker just not pleasant to listen to. Seriously reconsidering going back., Another commented: Ive been with Santander a long time but if these two are endorsing it time to rethink. All rights reserved. I see Larry the cat is going to get yet another new boss in his life. This professional campaign titled 'Stop! Get Me Out of Here! The technical storage or access that is used exclusively for statistical purposes. It makes you want to change who you bank with. Spanish banking group Santander has unveiled the latest instalment in its playful Bank of Antandec series, but this time with a serious, anti-scammer awareness message. Now they're back for Santander - with their "bank of antandec" - courtesy of Engine Creative. RBS is hoping to take on digital banking upstarts such as Monzo and Starling with an app-only offering aimed at a younger, less financially savvy audience. The concept behind the campaign and its speed to market is testament both to the power of a great idea and the synergy between the duo and the bank.. Oh god, I just drifted off then and imagined Ant and Dec taking over the Pelaton adverts amd managing to combine the worst features of both. We really hope people love the campaign as much as we do, and along with enjoying the humour, can see how Santander can help people with whatever their banking needs may be.. In the film, banking supremos Ant and Dec hatch a plan to help customers with their bills - by hiring an Origami Master to fold them into works of art. It has been used in many ads like Cheetos Super Bowl commercials. It serves around 15 million active customers, via a nationwide branch network, telephone, mobile and online banking; and 64 regional Corporate Business Centres. Ant and Decs hilarious series of adverts for banking giant Santander have continued with a new TV spot that sees them enlist a professional origami expert.In the ad, CEO Dec has an incredible banking brainwave which, with a little help from a new and rather mysterious character, he pitches to fellow banking supremo Ant.Decs big idea is to help customers feel better about their household bills by making them more interesting.And his ingenious way to achieve this incredible feat is by introducing a personal origami master ready for action when those bills arrive through the letter box.After Dec proclaims himself always ready to open the door to new talent, fellow CEO Ant immediately advises him to roll out the service immediately The 60-second hero spot is set to premiere tomorrow (15 October) with additional assets rolled out across across video on demand, radio, social media and in-branch activity. The information contained in our press releases is intended solely for journalists and should not be used by consumers to make financial decisions. https://en.wikipedia.org/wiki/Congenital_iodine_deficiency_syndrome#Terminology. Our Financial Services Register number is 106054. Santander is saying they do things differently. It is the first ad campaign featuring the pair since Suzuki pulled creative featuring the pair after Ant McPartlin was fined for drink driving. Created by London agency House 337, Stop! "So, when its thrown into conversation that Ant & Dec sounds a bit like Santander you cant ignore that, its an absolute gift. Theyre not straight laced product banking ads.. Even the silliest of ideas should be taken seriously. Outside of these hours please call 0800 5877708. Santander had an opportunity to use their adverts to provide valuable education to help people avoid these scams, yet they treat it as a joke with those 2 celebrities prancing about in those stupid pants. British presenters Ant and Dec have made their comedic return in the latest installment of their Santander Bank of Antandec campaign. after Ant McPartlin was fined for drink driving. The Santander press office operates from 8.00am to 6.00pm. All Rights Reserved. We are confident that we have done our due diligence on the partnership and although we appreciate that not everyone may be a fan of the duo, the reaction among both the public and our colleagues has been overwhelmingly positive.. Presenters Ant and Dec have won UK National TV Awards (voted by viewers) every year for the past 20, so it's fair to say that they're popular with a large chunk of the population - whatever we might think. Santander banks new ad campaign sees it face off unexpected sector competition from a new player, Antandec, a copycat brand created by the TV duo. Helen Flanagan split: Reason for break-up with Scott Sinclair revealed? The latest 'Bank of Antandec' campaign shows people how to beat the pants off of scams, and once again features Ant and Dec as the fictional banking CEOs. They make my blood boil. Ant will join you. The bank has worked with a number of high profile personalities since 2007, including Olympic gold medallist Jessica Ennis and Formula 1 driver Jenson Button, both of who continue to act as brand ambassadors for the bank. This made me laugh. Please make it stop. In our latest venture, maverick bankers Antandec go back to school thinking they have the perfect solution for teaching kids how to be money confident, added Jo Moore, creative director at Engine. Your email address will not be published. We have credit card, ISAs and current account with you. Ant & Dec are a British television presenting duo, consisting of Anthony McPartlin (born 18 November 1975) and Declan Donnelly (born 25 September 1975), from Newcastle upon Tyne, England.Formed after their meeting as child actors on CBBC's drama Byker Grove, they performed together as pop musicians PJ & Duncan, the names of their characters from the series. Santander is now launching the second instalment in the campaign, created by Engine, which shows Ant and Dec at a press conference fighting a copyright infringement claim from another bank. These two childish people should not be recieving any monies for this rubbish , I shall be closing my accounts with Santander in the next week . The amusing ads have caused industry-leading brand affinity scores, according to Santander, which has signed a multi-year partnership with the Im A Celebrity hosts. Grow up haters, move on in life. Santander didnt stop, intervene or provide any help or reassurance towards my mother when she was scammed. ED! By clicking "Accept", you accept all cookies. Getting this idiot to advertise your product. Please provide your justification of having the Britains Biggest drink drive fine payee as the face of your new campaign. Keith Moor, CMO at Santander commented: We are thrilled to have Ant & Dec on board at this very exciting time for Santander UK. Watch the ad again and understand the irony. We use cookies to enhance your browsing experience and analyse our traffic. Carnyx Group Ltd 2022 | The Drum is a Registered Trademark and property of Carnyx Group Limited. It was created for the brand: Santander, by ad agency: House 337. It has brought real competition to the UK, through its innovative products for retail customers and relationship banking model for UK SMEs. I bet u would quickly more on if it was your family member or a celeb you really love. Decs big idea is to help customers feel better about their household bills by making them more interesting. Your email address will not be published. Questions to ask oneness pentecostal believers 8 jun 2022. Double bubble for all parties - Santander PLC, I'm a Celebrity Co. Ltd and Ant&Dec Inc. And THE WORST AD [although it might only be showing in our neck of the woods] is definitely the Northern Rail "Do your own thing" abomination that comes on every day during The Chase to spoil my tea (FYI tuna pasta bake today + a couple of glasses of red). 5 questions I wish Id asked as a junior marketer: Santanders Keith Moor, Inside the launch of RBSs mobile banking brand B, Les Binets five keys to maximising profit in tough times, HSBC, Walkers, Qantas: Everything that matters this morning, Marketers have the best view of how brands can achieve their ethical goals, Why brands are banking on new store formats amid cautious return to the high street. This high score was replicated when it came to enjoyment, with 54% of people enjoying the ad. About UsBanco Santander(SAN SM, STD US, BNC LN) is a leading retail and commercial bank, founded in 1857 and headquartered in Spain. Despite the backlash, some Ant and Dec fans thought the ad was hilarious and came out to defend Santanders campaign.
Ihop Turkey Sausage Links Ingredients, Pasco County Recent Arrests, Dylon Dye Asda, Articles A